I worked on the following aspects of the brand:
Creating a unique brand for an apartment complex hidden away in a quiet pocket in Lidcombe
I designed the brand from the brand idea through to the roll out of all branded collateral including, brochures, digital assets and sales display.
The brochure cover, printed on an uncoated stock with a silver foil shows the brand colours and how these come to life in print.
The design solution utilises lean-to frames and a cross frame which houses the key information and provides dimension to the space.
The tagline ‘Your Haven Awaits’ is appropriated into the brand tone of voice.
As the Sales Display space had a lot of windows, I needed to create a design solution for the sales journey that utilises the floor space rather than the wall space.
Silver shadow frames pop off the stone coloured wall housing the premium penthouse collection.